By Bert-Jan Vos, Senior Digital PR Manager @ Seeders Imagine this: you come up with a brilliant campaign idea, send out a few emails, and then… nothing. No coverage. No backlinks. No buzz. What went wrong? The truth is, Digital PR success does not happen by accident. It is the result of creativity, planning, and […]
Digital PR: 8 Essential Steps for a Successful Campaign Read Post »
Expert Spotlight
by Mason Hönicke, Team Lead SEO @ Bauhaus From Brief to Backend: How SEO Content is Built in 2025 Why We Rethought Content Creation Over the past few years, content teams—especially in SEO—have been under growing pressure to produce more, faster, and for increasingly specific user intents. At the same time, quality expectations haven’t dropped.
From Brief to Backend: How SEO Content is Built in 2025 Read Post »
Expert Spotlight
Scaling AI Content Without Sacrificing Quality: Best Practices, Technologies, and Use Cases for 2025 By Jan Kaiser, Managing Director & Founder @ Xanevo, AI Consulting Services for e-Commerce AI-powered copywriting leverages artificial intelligence to efficiently generate high-quality content at scale for businesses of all sizes. This comprehensive guide explores cutting-edge AI copywriting technologies, compares different
Scaling AI Content Without Sacrificing Quality Read Post »
Expert Spotlight
Expert-written content is trending — but is it actually performing better than generic blog posts? How do you track the real impact of content written (or validated) by Subject-Matter Experts (SMEs)?
Expert Content Metrics & ROI Read Post »
Content Tactics
A night of sharp strategies and bold voices. Talks on segmentation, AI, authorship — and a panel on building careers that reflect who we are.
BSCC x Women in Tech SEO #8 Read Post »
MeetUp Recap
How do you grow a 10,000+ member community without losing your values? Areej shares the lessons behind Women in Tech SEO and her journey as a community-first marketer.
Expert Spotlight: Areej AbuAli Read Post »
Expert Spotlight